Thank you New Zealand, thank you #NDFNZ

My 22 day trip here in New Zealand is nearly at an end – boo hiss.

During this time I’ve visited a LOT of gardens, museums, art galleries and cultural spots. Oh and small businesses.

I’ve had the pleasure to meet volunteers through to directors and CEOs. Every conversation was valuable and I’ve met some great folks who I hope take me up o my offer to meet in Bristol some day.

So thank you New Zealand for letting me behind the curtain and coping with my 1000mph Bristolian accent.

I’ve listened a bunch and learned tons.

A special shout to Matt Oliver for arranging me safe passage with the Wellington gang 😉

 

Hello New Zealand, Hello #NDFNZ

When I travel I like to try and visit as many interesting places as possible that  touch on my work interests of digital, connections, retail, cafes, commercial hire, user research, fundraising and more!

Thanks to the wonders of Twitter I have been able to arrange an introduction with some kind folks who hang out on the #ndfnz hashtag. I’d like to thank each and every one of you who reached out and/or suggested people and places I should check out.

Trust me I’m not a traveling salesman ha. I’m just keen to say hello to as many like-minded folks as possible and swap stories about where I/you are at and if I can be of any help from my neck of the woods in Bristol, England.

The main reason I’m back in New Zealand is for a wedding this weekend with family and I’m around until the 9th May.

So if you want to say hello or meet up for a drink in or outside of work don’t be shy just email zakmensah@googlemail.com or drop me a tweet or text  +447730574129

The short version of my job title ‘Head of Transformation’ is that I work for Bristol Culture, a local authority culture service with a remit to make a ruckus in user research, digital, earning income – retail etc, and making us digital by default.

I oversee a third of the service, we have over 1M visitors a year and 5 museums plus archive and arts team who make cool stuff happen across the city.

My background is helping people to use technology and address user needs

I hope to see as many of you as time allows.

Thanks

Summary of West of England Retail Day, Bath

Yesterday I spent the day in Bath with around 35 other people to focus on retail. In the morning we were hosted at the Holborne Museum and three of delivered 20min sessions on the state of play with us. my slides as ever are freely available. I spent my time explaining how in the blazes a nerd become responsible for overseeing Bristol Culture’s retail and what it’s like to have shops spread across the service. If I had to sum it up as an elevator pitch it would be: our shops needed root and branch overhaul, I Meddle a  lot, Retail thinking are fantastic, my team are along for the ride, I hate moving stock across the city, stock from 1983 is indicative of the scale of the problem and this year we’re back to making a profit!
I really enjoyed hearing Anna Bryant and Mari-Liis, the other speakers grappling with cross Christmas collaborative promotion and measuring success.
The question and answer session had me answering questions about shopify epos and giving suggestions for teaming up to share stock and resources. Two highlights stand out, firstly one of the audience is now disappointed we have improved the shop as they have spent years coming up and photographing our shockingly bad dead stock to make them feel better about their own shop! I think I may be reselling this story for years to come. The second comment was a “challenge” that very small museums don’t have the money to even entertain the cost of shopify which although affordable, is still out of the reach of many volunteer run teams. Point taken. However I responded that perhaps several of them could club together to spread the cost (I hope the small print of the terms of use permit this for voluntary organisations?!). Furthermore Shopify can run from any iPhone/android mobile as well as an iPad and nearly everybody has access to at least one of these. If you don’t have much stock then paper and pen are just as good because ultimately epos like shopify are just a tool that work for retail at scale. If you want to better understand your sales you need to find a way. If I had no money and little time I’d personally use a google spreadsheet and paper.
The questions were a welcome reminder that despite me wishing we were further along with our retail journey,  14 months later since me grabbing the wheel, we have made a leap.
After this session we had a two hour mission to visit 5-6 nearby museums and grab lunch. I was joined by Emma who was v cool to hang out with, chop it up and share our respective experiences. Each shop was well displayed. I did my usual of asking the retail assistants if they knew their own bestsellers  but they never do – worryingly I think we’d fail too. I purchased a tea towel, mug, greetings cards and guidebook from the various shops. Until today I was perplexed at how any small shop turned a profit as the turnover is usually modest. The answer is that retail assistants are normally volunteers which was my “a-ha” moment. This is the same as a self employed person running a stall in effect who doesn’t get paid by the hour regardless of sales.
I made an offer to the room that I’m happy to extend to others:
We’ll provide a small museum or arts shop with our bespoke range on a sale or return basis as I completely understand buying power is very restricted for you. I’d also consider the rest of our range too if you were looking at trying new lines like toys/homeware etc and use our products to test the water. I think that would give you a fair shake of the dice.
We ended the day with a session at the museum of working life on using a retail consultant and sharing between groups what we discovered on our missions.
I came away from the day full of ideas and hope for 2016-17. I met some great people and look forward to visiting them soon.
Thanks for the invite :Liz.
Now where is my pricing gun… (Awkward moment when one of the group said none of the stuff she saw recently had prices on at our museum aargh ).

Reading list 2016

Below are a list of books I’ve read in 2016. For the first time ever I have a commute so it will be interesting to know if I get much more reading done as i’m mostly on a looong bus ride. You can see my 2015 Reading list or 2014 reading list2013 reading list and 2012 reading list.

  1. Surely You’re Joking, Mr. Feynman! finished 4th Jan paperback. A very enjoyable collection of stories and worth a read.
  2. Ecommerce Bootcamp by Kurt Elster and Paul Reda finished 6th Jan ebook. A book about getting started with the Shopify retail platform. A few gems in here but not much for me.
  3. Fatale Books 1-5 by Ed Brubaker and Sean Phillips, finished 17 Jan graphic novel. A series about “Jo” who can’t help but  hypnotise men who are all after her and therein lies many deaths and heartbreak.
  4. Bird by Bird by Anne Lamott finished 3 Feb paperback. A great read for non-writers/writers
  5. Poke the Box by Seth Godin finished 7 Feb hardback. This is a re-read for me. A short rant on starting and finishing.
  6. War with the Newts by Karel Čapek finished 2 Mar paperback. This book came recommended by a secondhand book seller and it was very well written. This could really happen…
  7. A Room of One’s Own by Virgina woolf finished 28 March paperback. A very different style of writing (or maybe the small typesetting made me read it differently) that kept me gripped. I will now be seeking out more of her work.
  8. When you Dead, You Dead by Guy Martin. A brief insight into the  year of Guy’s life as a truck fitter, TV presenter doing crazy challenges and a motorcycle racer.
  9. What to do when it’s your turn: and it’s always your turn by Seth Godin. Finished april 2016
  10. David and Goliath by Malcolm Gladwell. May 2016 hardback in New Zealand
  11. The E Myth Revisited by Michael E. Gerber paperback isbn 0887307280. Finished 27 May 2016. A great read about how to think of a business as a “system” using an example of a pie shop and McDonalds
  12. the dip: The extraordinary benefits of knowing when to quit (and when to stick) by Seth Godin. Paperback  ISBN 9780749928308. Finished 1 June 2016. A short book about quitting.
  13. Meatspace by Nikesh Shukla. ISBN 978-000756506-1 finished 19 June 2016. A funny story about life with the internets and family.
  14. Little Brother by Cory Doctorow. Finished 4th August paperback.
  15. Mindwise: How We Understand What Others Think, Believe, Feel, and Want – by Nicholas Epley. Finished Oct 2016 paperback ISBN 9781846144332.
  16. The inevitable by Kevin Kelly. Hardback. ISBN 9780525428084. Finished 23rd December. Kevin looks at how technology will evolve over the next 30 years. As with all tech, nothing comes out of the blue so this is a nice introduction on the core services and tools that are quietly building now.

Get your museum digital skills started in 3 steps

As we rapidly approach 2016 i’m still amazed at how many people (organisations are people right?) say they are still yet to get started with “digital”. I’m also still reeling over a comment from a chatting with strangers at the Making Digital Work conference back in October in which I was told “it’s alright for you Zak, you are a senior manager so you can do what you like and make it happen”. That comment hurt me, not personally but my sense of championing “digital” for everybody. I wasn’t always a “boss – who lets not forget has a boss who has a boss and so on”. But I disgress. YOU, yes YOU can do digital. You simply start. You don’t need permission from anybody in your organisation. Pssst people actually like it when their colleagues get stuff done for them.

Here is how I would start to do digital today (1hr to 1 week):

Step 1:Google your organisation

Log out of your google account and search the name of your organisation. What results came back? For me it is our website, followed by a Wikipedia entry about us and then trip advisor.
Both Wikipedia and trip advisor WANT you to use them. Setup an account, review their guidelines and start to review entries. When you spot an error fix it or in the case of trip advisor write a reply to any comments that have 2 stars or less.

There is a good reason that Wikipedia and trip advisor show so highly in the Google results and that is because so many people use them. And you also using it will get your work in front of the many people looking at those websites. You’ll immediately be improving your organisations customer service by keeping an eye on these two website and the wonderful thing is you just did it without a committee. If you don’t feel empowered to even do this then I suggest you leave your employer and I’m not kidding.

Done that? You have just earned your first digital badge and it took less than one hour.

Step two: Simple – copy what others are doing

Organisations like mine recruit people with lots of experience and/or potential. As at this stage I assume the digital team is YOU you probably don’t have others to bounce ideas off. I look at it as an opportunity as there is nobody to tell you no. Instead of giving up, copy what others are doing, that’s how I started. Watch and copy how they respond to tweets, negative comments on Facebook or trip advisor etc. This approach lets you piggyback off much more experienced people and only costs you a bit of time. If you can I also suggest you attend as many of the free evening meet ups that nerds like me speak at throughout the country. You rock up to a pub, buy a drink and listen to a variety of people who love digital so much they want to spread the word or share a problem. I know rocking up to an event on your own is difficult but that tingle of fear is only in your head. You don’t even have to talk to anybody if you don’t want to, just smile and politely clap after the talk.

Step three: Read the GDS service manual

The Government Service Design Manual is the blueprint about how to start and scale a digital service. The brightest minds in the land of digital have produced this resource for YOU to learn on the shoulders of giants.

How Can I Help?

In my old role as Head of Digital, when I was asked what I did it was easy “I help people to use technology”. My latest role is a mixed bag of things and I’ve spent the first *gulp* 11 months stumbling around with awkward answers to concisely say what I do. My new remit is far reaching and covers nearly all of the service even if I don’t directly hold responsibility. It is much more than being the money guy who prefers to DO rather than talk about strategy. However as the months have flown by I’ve started to feel that ” How can I help?” is a pretty accurate and easy to say sentence.

so if you want Bristol museums, arts and events, film office and more to help you – don’t be a stranger … how can I help?

Wrestling with retail

One of the biggest opportunities for us to earn income and support the service is through retail.

We have two shops that in effect are starting from scratch.

Add a higher than ever achieved income target.

Install an affordable EPOS till system – which i’m told won’t work and i’ll fall on my face.

Watch people shop. Watch them some more.

Talk about retail to anybody who will listen.

Help turn the shops around.

DO the work.

 

 

Accepting mistakes

During a recent interview I asked the hopeful job seekers across the table from me “Can you tell me about a time you’ve failed?”

The reason that I asked wasn’t to make them squirm, although they did, but to better understand how the individual views making mistakes along the road to success. 37signals say that failure is overrated and I’m inclined to agree in principle. All the cool kids say “fail fast” which is fine when nowt is at risk. I don’t want to fail giving our visitor a highly satisfying visit. I don’t want to fail to meet my income target (Over £1M) and lose staff as a result. BUT me and the rest of the team WILL make a ton of small mistakes. Making mistakes is not the same as failing. We need to have a goal in sight and get there, but I’m sure that by accepting and adapting after a mistake WILL make getting to our goals a reality. Fear of making a mistake will lead to failure.

A few recent mistakes I’ve made:

  • Ordered 200 bespoke mugs too quickly and now I have 162 still unsold
    Assumed Shopify saying it works offline without testing in detail which means the till drawer won’t open if we lose connection…
  • I didn’t include staffing recharges in my monthly budget forecast

How would you have answered?

Think of an interview as a boxing match

Over the past 2 years I’ve done a fair share of interviewing which has taught me a few things. When I get asked how best to approach an interview I always say “An interview is like a boxing match”.

In a typical hire/recruitment we have the application process (round 1), a task or presentation (round 2) and finally a series of questions (rounds 3-12). All scored by 2-3 people on a panel. A boxer typically wins by scoring more than their opponent rather than knockout. Yet in many of the interviews i’ve worked on, the interviewee throws caution to the wind and goes searching for the knockout by offering a single answer. I’m telling you for free that you’ll almost always be swinging a miss.

Which leads me nicely on to “You score points for landing” as boxers don’t get points for throwing punches. They score for landing blows both small and big. An interview question will likely require multiple responses, each of which helps you climb higher on the score sheet PER question. If you don’t think you’ve worked hard enough with your answer? you probably haven’t.

Like a boxing match you should be thinking of the goal and work steadily until the bell chimes.

Professional boxing scoring according to wikipedia

100 days as Head of Transformation

Saturday 11th April 2015 marks 100 days since I started my new role as Head of Transformation for the Bristol Museum Service and therefore, a good time to reflect on the journey to date.

I’ll begin by saying that it is very much the challenge I expected and I’m loving it. I used to say my old job was spinning a 1000 plates and this role is no different, except the stakes are higher and more people are watching. Nobody said it was going to be easy, which is fine by me, as it’s a privilege to be helping a place to thrive (that I grew up visiting) and that was here long before me and will be here long after me.

Although my new position is an internal move and I haven’t left the museum, it immediately felt like a completely new place to be working! Since 2013 when I began working for the service, I’ve had no trouble making myself “responsible”. Ed Catmull, President of Pixar says in Creativity, Inc “you don’t have to ask permission to take responsibility” which is a career tip nugget. Also since I began working for the Bristol service, we are now on our third Director, have been restructured, won Arts Council England MPM funding and expanded our service remit to include the arts and events teams along with the Bristol Film Office, making us now ‘Bristol Culture’ and no longer Bristol Museums, Galleries & Archives, so we have witnessed a fair number of changes!

If I dive for a moment into a few things I’ve done since my start in January it’s clear that my value often isn’t a tangible production line output:

  • Introduced Trello to the wider service AND management team so that no task is left behind
  • Given staff across BCC a discount in our retail shops to encourage buying from within
  • Passed all sorts of decision making to more people to help flatten our structure (to varying success)
  • Put into motion audiences and data front and centre for all
  • Been more visible than ever in the city’s wider culture community
  • Helped Laura ensure management are as transparent as possible by sharing plans and that data and decisions are made available
  • Kept up my weekly blogging
  • Introduced a framework for my team managers to use which includes using Trello, monthly budget kpi reviews, staff meetings and 1:1s
  • Began to identify patterns in our internal behaviour to contribute to our 10 year mission

In addition to my new gig I also got a new boss, scratch that we got a new “leader” – most people don’t need a manager/boss they need leadership. Before Laura had even started she came to our end of year/era wider management team session and laid a lovely straight line that stopped at her feet pointing to the new leader. Since this first meeting Laura has really been a fantastic leader for me personally and stepped up to steering the new Bristol Culture service.  In return, I offer loyality on top the stuff I’ve been mentioning here! What’s been great about working with Laura? Here’s a few of my observations so far:

  • Having clear leadership means I can have the confidence that Laura will fully support me and give me the direction I need
  • Laura hasn’t always agreed with my point of view. I’m not always right so this gives me the safety net of Laura catching mistakes and I recognize Laura is ultimately responsible so I dig that I feel safe in saying my piece then getting a decision I’ll happily stick to – I worry if I only ever get YES as I’m not that good but I feel listened to.
  • We work in similar fashion which is paperless where possible, inbox zero, clarity over waffle, with the same ethos – audience needs which leads to business needs not the other way around etc
  • I recognize I can learn more about running teams and working with wider stakeholders from Laura and I’ve been paying attention.

I genuinely look forward to helping Laura drive our service into the next chapter and transformation is at the heart of a lot of this.

Great leadership? Yes. Support? Yes. Phew! So what of the new role and remit? My task is to ensure we are both enterprising and able to be flexible in how we work to deliver what our audiences need. Since I’ve started I have said ‘yes’ to many things to help empower staff get things done and probably said ‘no’ to as many things that I don’t feel should continue unchecked.

What does he actually do?

The higher up the chain of command you climb the harder it can be to describe what you actually do as it’s often your team who “deliver”. I would hazard a guess that after 100 days even members of the transformation wing may be thinking this as I’ve had much less contact with them than my direct reports. Thus a large part of my job is hidden. So let me bring to the fore some of the detail that is actually pretty instrumental to service delivery even if you can’t see my tool marks. I help us craft vision and then action it.

Being valuable

As Liam Neeson’s character Simon says in TAKEN “I have a particular set of skills” which revolve around the rough edges of responsibility that others can’t or won’t do. Who wants to dig through kpi or visitor surveys seeking patterns and nuggets? I will! Then I’ll know the who, why, what, when and where which is very valuable when making choices on uniforms, programmes, partnerships etc. People buy into trust based on evidence not gut feelings. I like to ask Laura on a regular basis “is there anything I can do for you?”.

Setting standards

I expect and demand a relentless cycle of planning, doing and reviewing of processes. Feel the heat of pressure from your manager? That’s probably due to my input on something I saw that I feel should be changed. If I can see excellence,I want that process frozen for now so we can do it again. I want to know the detail and ask “why” constantly.

Finding constraints

The average member of the team won’t be keeping an eye on the budget, kpi or stakeholder needs but I am. I’ll shape the scope of the work to be done and pass this to your manager. I’ve banged on for years that constraints are everything and you need to know where the edges are.

Having a process

I’ve been told that the average length of service is 14 years which is plenty of time to develop your own ways of doing things! Yet things now aren’t what they were even a few years ago and we need to be constantly refining. This does not mean stopping what works well but ensuring there is a clear rationale aligned to our mission, values and service plan. You may only be one cog but we need the whole machine to work. So I find the grit that’s hampering us. Key to this is a unified process so that self forming team are talking along the same lines and we can identify the bits that work from the bits that don’t. Fading away is the idea you work for one manager in your area. I may need you to help out over in Engagement. These sutle changes in process have my mark on them. The 18 items of what I expect each manager to do with their teams has been designed purposefully to be uniform for all 30 or so staff. These items include having an annual business plan, fortnight reviews, an annual profit/loss sheet, staff development plans and such.

Picking our focus

We “can do anything” is unlikely to be a mission statement that anybody wants to get behind. I often hear folks saying the creativity is an essential ingredient in their role. Yet when I joined there wasn’t a clear focus, this made it very hard to start on any particular problem, giving me that all important creativity. So I chose to focus on helping people to use technology. Now we’re applying the same idea to give the service a focus by clearly developing our mission and values. This will naturally provide us with our overarching focus. Sign up or step off.

Solve hard problems

The easy problems have been solved. We’re now left with the hard stuff. I need to join our loosely connected dots. How should we price an exhibition? How can we measure success? Provide safe scaleable storage for physical and digital items? Work in real partnership with our local, national and international stakeholders? How can we further reduce our dependence on public funding? What are the patterns from all the raw data? One step forward at a time of course.

For example, staff development is a core strand of work we need to transform and I’ve actioned staff across the service to attend events that will keep our capabilities sharp. This needs to move into a more structured and formal programme of work but at least we’re moving forwards – I want to finally implement Open Badges for recognition of skills.
A number of projects are coming into fruition, coinciding with my first 100 days in post, these include wifi, new tablet devices for staff and digital TVs screens for the public and I’ve had lots of positive feedback from the staff about these changes.

What’s been difficult?

I have less time for individuals as my remit has increased which has been tricky. However I’ve been delegating more than ever and I want staff to see this is a positive oppotunity not me passing off work!

The job title is a gift and a curse. It’s good because it can mean many things so I can swap hats quickly to whomever I’m dealing with but it is far less obvious than the old “deputy director”. Apparently in the wider local authority the new title is typically associated with change management and shutting down of work, not a great vein to be aligned with.

I need to find more time to think. I can’t solve a really hard problem if I only have 10 minute windows in my day. From May I’m going back to my hiding places and getting stricter on email traffic. I also plan to choose a problem and commit one hour chunks to only think about that one area e.g. Pricing and patterns are two areas that need attention.

In no small part I’d like to take this opportunity to thank my old leader Vivienne Bennett for allowing me to ask so many questions last year and poke at decisions to help me gain the experience and sharpen my focus needed for this role. Onwards to the next 1000 days.

UPDATE: Laura Pye has written about her first 100 days